Be a Wildlife Ally
Your purchases support the wildlife conservation and education efforts of the not-for-profit San Diego Zoo Wildlife Alliance.
Centennial Colorful Lion
Roar Proud
Celebrate the San Diego Zoo with our exclusive "Colorful Lion" design originally created for our 100th anniversary. Our iconic centennial emblem features Rex the Lion in a kaleidoscope of color displayed on apparel, accessories, drinkware, souvenirs, and more!
San Diego Zoo Wildlife Alliance Press
Story Time
Engaging stories of conservation that make a difference for wildlife and help us achieve our mission to create a world where all life thrives.
Join the Alliance
Be a Wildlife Hero
Our most important ally is YOU! Every ShopZoo purchase has a positive impact on wildlife. When you wear our gear, you’re not just showing your style—you’re standing up for conservation.
